Hybrid 2x/week
Company Overview
At Upfield our purpose is clear: we make people healthier and happier with nutritious and delicious, plant-based products that are good for you, and our planet. We have iconic brands like Becel, Violife, Country Crock, and I Can’t Believe It’s Not Butter that Canadians know and love and we’ve been a trusted category leader since 1871. Yet, we feel like we’re only just getting started!
Performance, Passion, and Care define who we are as a company, how we work every day, and the responsibility we feel toward our associates, our consumers, our business partners, and our world.
We have big ambitions to grow this business as the largest plant-based foods company in the world, and we want to attract the right people – those that love what they do, thrive on responsibility and are looking for career defining opportunities.
About the Role!
We are seeking a highly driven, experienced Marketing Innovation Manager to join Upfield’s marketing team, leading innovations from insight to launch. You will be managing multiple new product launches, step-changes in our product quality and performance, and customer executions.
The Marketing Innovation Manager will play a critical role in developing propositions, pricing strategy, packaging, product attributes, and business cases, as well as articulating the sell-in story to Canadian retailers across mainstream grocery, natural channel, club, and mass. You will need to flex operational, management, and strategic thinking skills while keeping the consumer and customer needs at the forefront of what you do.
Innovations move quickly at Upfield, and the Marketing Innovation Manager will need to bring a dynamic and agile approach to work. If you are entrepreneurial and a “do-er” who loves to get things done quickly and drive efficient teams to deliver, are excited to take ownership over business-critical projects and interact, engage with, and debate leadership, this is the right role for you. You will have the opportunity to demonstrate your expertise in working with cross-functional teams, and skills in project management, executional excellence, leadership and strategic thinking in a fast-paced environment.
The Marketing Innovation Manager will join a vibrant Upfield marketing team and report to the Head of Marketing.
Main Responsibilities include, but are not limited to, the following:
Qualifications And Requirements
What’s Next
If this position sounds interesting, please hit the apply button now!
We understand your resume might not be up to date, we recommend that you apply with what you have or your LinkedIn Profile. Upfield is dedicated to building an inclusive and diverse workplace, we understand that you might not hit all the requirements stated in the description, but we encourage you to apply anyway. You might be the right candidate for this role or other roles.
Upfield is an employer committed to diversity and inclusion in the workplace and equal opportunities for all. We recruit based only on values, qualifications, performance, skills, behaviours, experience, and knowledge. We ensure job advertisements are free from unintentional bias.
No personal characteristics should be a barrier to joining Upfield. We prohibit discrimination and harassment based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or other personal characteristics.
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