CSuite Content
Do you know how to grow a following on LinkedIn for executives and influencers through smart posts, trendjacking, and active community management?
Do you have a track record of creating insightful and thought-provoking LinkedIn updates for senior business leaders?
Are you a ghostwriter with a proven ability to get into the head (and voice) of corporate leaders and create engaging copy on business and leadership topics?
Then CSuite Content is looking for you!
CSuite Content is looking for a strategic social media content creator with a strong background in writing and business communications. We’re a fast-growing communications agency that works with business leaders to help them with personal branding and growing their reach and influence through their personal social media accounts. In this role, you’ll be helping to craft content behind the scenes for the personal LinkedIn accounts of prominent business influencers and CEOs.
The ideal candidate is a strong business writer, first, with professional writing experience in marketing, communications or journalism. They also know how to build a loyal following on LinkedIn and other social channels through the use of catchy updates, community engagement, graphics and more. Bonus points if you’ve had experience managing social media for brands or influencers. Canva experience is a big plus, as is experience deploying paid social media.
In this work, you’ll be exposed to all facets of business: in addition to creating content, you’ll have the chance to interface with dynamic entrepreneurs and company leaders and learn about public relations, branding and thought leadership while working with recognized global brands.
Scope of work includes:
- Social Content Creation: drafting intelligent, insightful, catchy and creative LinkedIn updates for clients
- Interfacing with world-class business leaders: asking interview questions, gathering useful ideas, sharing drafts, incorporating edits
- Collaborating with clients: working directly with our point of contact and other relevant members of their team (such as marketing and HR) to provide strategic input and support and create company-aligned content when necessary
- Community building and engagement: monitoring client social feeds, identifying opportunities for engagement, supercharging follower growth
- Developing campaign ideas for increasing clients’ following on LinkedIn. Bonus points for experience using paid social media and drafting copy for ads
- Monitoring and reporting: tracking content metrics and supporting with social media performance reports
To apply:
Submit a resume, as well as a short cover letter explaining why you’re best suited to this position.
IMPORTANT: Please also include:
- PORTFOLIO: a portfolio of links to social updates, blog posts, or other written content that illustrate your writing prowess and ability to generate high-performing business content (either content in your own name, or content ghostwritten on behalf of a brand, executive, or influencer).
- EXERCISE: Please draft 2 LinkedIn updates for a business leader of your choice. (Choose any leader — you don’t need to have a past affiliation with them.)
The business leader should have at least 10,000 followers and post regularly on LinkedIn.
The updates should be at least 100 words each and illustrate your skill as both a business ghostwriter and a social content creator. We’ll be looking for catchy copy that shares real insights and invites readers to engage.
NOTE: Please avoid submitting AI-generated copy.
Requirements
- Bachelor’s degree or equivalent in communications, PR, journalism, creative writing or English
- A minimum of 3 years of experience in a business communications environment (ideally related to creating written content for corporate leaders: social updates, blog posts, speeches, etc.)
- A portfolio of ghostwriting or brand-writing experience: published social updates, blog posts, or other written content that illustrates your writing prowess and ability to generate high-performing content
- Strong understanding of LinkedIn platform and features and a track record of growing a following with engaging updates that are thought-provoking, intelligent and reflect appropriate tone
- Professionalism and maturity to work with high-level business leaders
- Self-motivated, adaptable and able to complete projects without direct supervision
- Some experience managing social media accounts for brands, influencers or executives
Great extra skills to have:
- Content marketing experience
- Some basic design and creative work experience: Developing visual assets for social media using Canva, InDesign or other programs
- Experience buying social media ads (“Paid Social”)
- Experience with leveraging video for social
Expectations:
- This position starts with a one-month test drive to ensure mutual fit, during which time you’ll handle the social accounts of one or more clients under careful guidance. At the conclusion of the month-long test-drive, there will be the option to continue into a PT or FT role.
- Accessibility during daytime working hours (Eastern, Central, Mountain or Pacific time zones) to handle real-time social media monitoring and engagement, as well as incoming and outbound emails, and occasional video meetings
- Must be based in Canada (Candidates outside Canada who are just seeking contract work may also apply.)
Benefits
- Enrolment in health spending account to provide reimbursement for a wide range of health-related expenses
- Paid vacation (amount dependent on total working hours)
- Chance to engage with entrepreneurs and leaders at some of the hottest companies across North America and globally
- Opportunity to work alongside accomplished journalists and PR pros, getting their insight and feedback
- Work From Home/Remote