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Transforming the Future with the Convergence of Simulation and Data
Field Marketing Specialist – Data Analytics
Do you like a challenge, are you a complex thinker who likes to solve problems? If so, then you might be the new Altairian we are searching for. At Altair, your curiosity matters. We pride ourselves on a business culture that enables open, creative thinking, and we deeply value our employees and their contributions towards our clients’ success, as well as our own.
Job Summary
Altair seeks a marketing specialist who is passionate about scaling the growth of Altair’s regional marketing efforts to transform customer decision-making through the application of data analytics, simulation and high-performance computing throughout business lifecycles. The Field Marketing Specialist – Data Analytics will create, execute and measure the effectiveness of marketing programs for the US/Canada Data Analytics regional sales teams. This position works closely with key program stakeholders including solutions marketing, product marketing, global field marketing managers, sales enablement, regional sales and pre-sales teams. The primary objective of the role is being able understand key industry trends, strategic market opportunities and sales priorities to create, execute and report out on demand generation KPI’s through successful campaign execution including digital marketing, tradeshows, physical and virtual events, and third-party engagements.
The Field Marketing Specialist – Data Analytics will:
Partner with sales executives in defined region to build and execute marketing plans through an integrated marketing approach
Coordinate and report-out on demand generation marketing programs to grow sales pipeline for the sales organization across all relevant industry verticals
Coordinate global marketing campaigns and regional industry campaigns at the territory level across all industry verticals, with a focus on creating programs that can scale across regions and global zones
Nurture existing leads through digital content, events and other persona-appropriate marketing methods
Monitor and report-out on lead flow within the region to ensure the appropriate sales channels are receiving and following up on leads
Ability to clearly communicate and present to sales and other internal stakeholders on quarterly and annual marketing plans and report out on results
Coordinate regional program budget with direct manager; measure ROI of field marketing tactics through metrics analysis and reporting
Basic Qualifications:
Bachelor’s degree
2-5 years’ experience in marketing in B2B or B2C demand generation
Experience with marketing automation platforms (HubSpot preferred) and sales automation/CRM systems (Salesforce.com preferred)
Highly collaborative, detailed-oriented, strategic thinker, well organized, energetic and results-driven
Action-oriented and delivering quality work (consistently + strategically solid) within budget parameters
Ability to manage third-party vendors
How You Will Be Successful:
Envision the Future
Communicate Honestly and Broadly
Seek Technology and Business “Firsts”
Embrace Diversity and Take Risks
What We Offer:
Competitive Salary
Comprehensive Benefit Package
Outstanding Work/Life Balance
Flex Time
Employee Stock Purchase Program
401(k) with matching contributions
Unlimited vacation and Unlimited sick days
Paid holidays
Paid Time Off for Community Service
Collaborative environment
Charitable Matching Program
Employee Stock Purchase Program
Why Work with Us:
Altair is a global technology company providing software and cloud solutions in the areas of product development, high-performance computing (HPC) and artificial intelligence (AI). Altair enables organizations in nearly every industry to compete more effectively in a connected world, while creating a more sustainable future. With more than 3,000 engineers, scientists, and creative thinkers in 25 countries, we help solve our customer’s toughest challenges and deliver unparalleled service, helping the innovators innovate, drive better decisions, and turn today’s problems into tomorrow’s opportunities.
Our vision is to transform customer decision making with data analytics, simulation, and high-performance computing and artificial intelligence (AI).
For more than 30 years, we have been helping our customers integrate electronics and controls with mechanical design to expand product value, develop AI, simulation, and data-driven digital twins to drive better decisions, and deliver advanced HPC and cloud solutions to support unlimited idea exploration.
Ready to go? #ONLYFORWARD
At our core we are explorers; adventurers; pioneers. We are the brains behind some of the world’s most revolutionary innovations and are not only comfortable in new and uncharted waters, we dive in headfirst. We are the original trailblazers that make the impossible possible, discovering new solutions to our customer’s toughest challenges.
Altair is an equal opportunity employer. Our backgrounds are diverse, and every member of our global team is critical to our success. Altair’s history demonstrates a belief that empowering each individual authentic voice reinforces a culture that thrives because of the uniqueness among our team.
