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Description
Hey there, we’re Article. We’re a digital-first furniture brand that’s working to make everyday living better by providing an easy way for people to furnish their space. We don’t have brick-and-mortar stores, so we’re able to deliver better value on beautiful modern furniture. We’ve ranked as one of Canada’s Fastest-Growing Companies for the last three years, and we’re on the hunt for talented, enthusiastic team members who want to solve meaningful problems in pursuit of being remarkably better for our customers.
We’re looking for a Digital Advertising Coordinator to join our team in Vancouver, BC with a firm grasp of digital advertising to support our online campaigns across Google channels. You will assist with campaign management, A/B tests, and analyze/report the performance of Article paid ads efforts. As a direct-to-consumer digital brand, advertising is what drives our sales, more than traditional brick and mortar companies.
Remote work is an option +/- 4 hours of PST.
Wondering what a day in the life of a Digital Advertising Coordinator at Article looks like?
Paid Digital Advertising Execution:
Support with the daily management of digital advertising campaigns across all Google channels
Maintain up-to-date audience lists and campaign assets.
Develop and maintain keyword targeting and negative lists.
Follow brand communication guidelines and adopt a cohesive ad copy in the search & shopping campaigns.
Document best practices and assist in developing Standard Operating Procedures-SOPs.
Work with the team to analyze campaign performance and develop/execute the campaign optimization strategy on an ongoing basis.
Tracking and Reporting:
Track key performance indicators (KPIs), and analyze and present campaign results.
Monitor and update spend tracking documents and dashboards.
Contribute to developing a data-driven hypothesis for improving marketing performance, support execution of A/B tests and help present findings
Skills Knowledge and Expertise
Understand customer journey and how it ties to company revenue and profitability
Bachelor’s degree in marketing, business, economics or a related field
1+ years of experience in digital advertising, particularly Google Ads.
Proficient in Microsoft Office or G-Suite Office Applications such as Excel/Sheets, PowerPoint/Slides and Word/Docs.
Data-driven and ownership mindset.
Detail-oriented, with strong communication and organizational skills.
Desire to always question, not only how can we do better, but how can we do remarkably better.
Nice to have
Good knowledge of web analytics (Google Analytics or Heap Analytics).
Create custom reports with data visualization using data suites and databases including Periscope, Google Data Studio and Tableau.
Deploying and maintaining marketing automation.
Previous e-commerce experience.
Benefits
At Article, we believe in an “Ownership Mindset” where you’ll be given autonomy and the ability to own your work. Beyond a competitive salary:
We reward that ownership mindset, so we offer stock options after one year of employment
With our fast growth, we have a culture of curiosity, where learning happens on the fly — and while having a lot of fun
Access to dental and health benefits package plus a health/lifestyle spending account for your total physical and mental well-being
45% discount on our products so you can experience first-hand why our customers love Article
Your choice of state-of-the-art laptops with the tech and tools to easily collaborate
Many HQ employees are working from home due to COVID-19. When it’s safe to return to the office, we have flexible solutions if you want to be in the office a lot, sometimes, or not at all.
When our office is safe to fully reopen, you’ll love that:
The Article HQ is a converted warehouse with in-house photo studios, an airy open layout, and an open kitchen filled with snacks, premium coffees and teas (and ALL the milk).
A dog-friendly office. We love our dog friends here at Article. If you have a well-behaved, well-socialized pup, we’d love to have them in the office too.
Onsite fitness equipment, change rooms (including towel service!) and bike storage
Regular extra-curricular activities, such as socials, open-mics, picnics… even cross-country skiing! For now, we’ve replaced them with creative virtual events for the time being — like virtual trivia night or a cooking class through Zoom!
Ready to become a Particle? Apply today. We’re excited to meet you
#INDARTICLE
#LI-VJ2
#LI-Remote
About Article
Article is the easiest way to create a beautiful modern space.
Article started with a desire to improve efficiency and make furniture less expensive for everyone. In 2014 we had 4 employees; now we have over 1300 and have been growing rapidly.
Our head office is based in Vancouver, Canada, an office in Ho Chi Minh City, and warehouses in Seattle, Los Angeles, San Francisco, Jacksonville, Austin, Dallas, Portland, Houston, Charlotte, Miami, Chicago, Nashville, Denver, Baltimore, Toronto, Boston, and New Jersey.
