Banff & Lake Louise Tourism Looking for Coordinator, Content at Banff, Alberta, Canada Full Time

The Coordinator, Content will be instrumental in showcasing the best of our destination by collaborating with the content team to craft captivating digital narratives, coordinate in-destination shoots, manage and organize the Digital Asset Management (DAM) system, oversee the maintenance of team equipment, and provide ongoing administrative support, including invoice and budget tracking, and documentation.

By staying ahead of emerging trends and applying digital marketing strategies, the Coordinator, Content will capture and edit supplemental behind-the-scenes footage, addressing content gaps and supporting various activities, campaigns, and events.

This position will work closely with teams across the organization, as well as various members, partners, and stakeholders.

Key Accountabilities

Administration

• Record, compile, and distribute summaries for key meetings.
• Maintain the Digital Asset Management (DAM) system – organize and catalog digital assets, manage metadata tagging, collect authorization forms, and support member and stakeholder onboarding/inquiries.
• Help gather photos and videos from members and stakeholders to grow asset collections.
• Record and compile documentation relating to processes as needed to support alignment, onboarding, and transitions.
• Collaborate and communicate with various departments to collect necessary information.
• Work across all aspects of the business to uphold content and brand standards, style guides, and content toolkits.
• Assist with compiling reports for performance metrics, trends, and activities for the organization, members, and stakeholders.
• Process, code, and track required invoices for the Content team.
• Help monitor the content budget, ensuring accurate record keeping and capture expenditures for related projects.

Content

• Understand the content strategy and actively contribute creative ideas and information to team discussions and activities in support.
• Apply knowledge of digital marketing principles to enhance content creation.
• Utilize multiple editorial calendars to ensure the timely delivery of projects and materials and add and update activities as required.
• Assist with compiling creative briefs for agencies.
• Monitor the ‘Content Request System’, and allocate to appropriate team members.
• Support with proofreading, editing, and posting blog articles to the banfflakelouise.com website as needed
• Capture and edit supplementary photo and video content for social media, b-roll, and additional for content shoots, events, ongoing activities, and campaigns.
• Maintain and prepare camera equipment and oversee the distribution of gear, ensuring it is ready and available for scheduled use.
• Support the team in acquiring film permits for content projects.
• Help facilitate pre-production logistics (i.e., schedule, props, location, documentation) and in-production activities (i.e., monitor gear, guide models and vendors, handle permits and signage).
• Engage with agencies, consultants, and freelance partners to support the development of content solutions.
• Stay up to date on current content and marketing trends.
• Manage small ad-hoc projects and write marketing copy as required.

BLLT Values

• Act as a BLLT ambassador, always working in an ethical, honest manner, and in full compliance with the policies of BLLT.
• Promote the purpose and values of the organization both internally and externally, and actively demonstrate the values.
• Be United. Be Thoughtful. Be Optimistic. Be Innovative.

Performance Standards/Objectives

• Accuracy in content, data, and documentation.
• Content production timelines.
• Digital asset management efficiency.
• Quality and brand standards in all outputs.
• Collaboration and ongoing communication.
• Fulfillment of financial processes (i.e., budget tracking, invoicing, and agreement management).

Qualifications

• Post-secondary education in marketing or related discipline.
• Experience in marketing, communications/media, or related roles.
• Experience in content creation for social media.
• Knowledge of the tourism industry is an asset.
• This role requires some weekend and evening coverage/support.
• A resident of the Bow Valley.

The position will remain open until filled. Please submit both your résumé and cover letter for consideration. While we appreciate all applications, please be aware that only qualified candidates and those who are eligible to work in Canada will be contacted. Applicants who live in the Bow Valley will take priority.

Apply Now!