Position Overview
Our rural roots are as authentic as the farmers who came together to start it all. Together they created the Bruce Municipal Telephone System, a co-operative between local community members in rural Bruce County. Bruce Telecom has been determined in holding true to one simple promise through over one century of transformations and reinventions: Connecting our Community.
The Marketing Coordinator is Bruce Telecom’s link to our community! The ideal candidate is energetic, creative, and understands the importance of community presence and support of the communities we serve. Ideally, the candidate has ties within our communities, and must be willing to relocate to the Bruce Telecom area in order to develop and maintain relationships within the community that support the company brand and values.
The Marketing Coordinator is responsible for creating effective marketing plans, and effective options for advertising and promoting services and solutions offered by Bruce Telecom. The Marketing Coordinator is also responsible for managing all social media accounts, as well as preparing reports, presentations, briefs and press materials.
Bruce Telecom is looking for a Marketing Coordinator who will successfully ensure all marketing efforts are developed and executed with a focus on retention and growth for both residential and business market segments. Please note, this position is not offered remotely. The ideal candidate must successfully interweave themselves within our community.
Reports to: Sales, Marketing, and Customer Care Manager
The duties of the successful candidate will include, but not be limited to:
Community Events & Sponsorship
· Develop the annual event and sponsorship plan
· Be the corporate contact for all inquiries and maintain business relationships
· Review requests against established criteria to maximize return on sponsorship investment
· Extend overall marketing reach by identifying and building relationships with key community partners and groups
Marketing
· Contribute to the development of marketing strategies and subscriber targets
· Design, execute, and measure marketing and promotional campaigns to support specific products or service targets
· Coordinate advertising using multiple mediums
· Monitor corporate communications and maintain the Bruce Telecom website, all social media, and newsletters
· Develop and maintain the Bruce Telecom brand and corporate image
Product Management Support
· Review, analyze and make recommendations on new and existing products
· Monitor the marketplace, keep a current competitive analysis of all services and recommend actions for revisions to pricing or service change
Other Responsibilities
· Ensure adherence to budgetary constraints
· Attend corporate and sponsored events as required
· Complete other duties as assigned by the Manager
Educational Requirements:
Post-secondary Education in Business, Marketing, Advertising or Communications
Required Qualifications/Skills and Experience:
Experience with developing, and participation in, Community Events
3-5 years relevant marketing or communications experience
Experience in the Telecommunications industry an asset
Experience with graphics programs or copywriting an asset Effective communication and project management skills
Strong interpersonal skills
Proven problem solving and analytical skills
Ability to handle and prioritize multiple tasks
Excellent computer skills with strong working knowledge of MS Word, Excel, and Power Point
Working Conditions:
Working in an office environment
Working at indoor and outdoor events
Interacting with the public at potentially crowded events Packing, unpacking, and moving marketing materials
Setting up displays
Using the telephone to communicate with vendors Considerable time spent on the computer
Communication with other departments
May be required to attend events on evenings or weekends
Flexible to work the hours required to complete tasks which may vary longer or shorter than the standard work day
Physical Demands:
Considerable time spent sitting at a work station using a keyboard and mouse
Communicating using the telephone
May be required to lift up to 15lbs
Prolonged sitting, standing, and walking
Repeated bending, squatting and stooping
Mental Demands:
Ability to handle and prioritize multiple tasks Potential for an increased stress level
Interacting with the public at events
Hours of Work: 40 Hours per week
Job Types: Full-time, Permanent
Benefits:
Schedule:
Supplemental pay types:
Work Location: One location