Cella Looking for Social Media Marketing Specialist at Ontario, Canada Full Time

Are you deeply interested in cryptocurrency and proficient in social media marketing? Do you enjoy crafting engaging content and campaigns that captivate a wide audience? If so, we have an exciting part-time contract position for you!

Our client’s educational children’s book series aims to demystify cryptocurrency, blockchain, and Web3 for both kids (ages 7 and up) and adults. They strive to make complex subjects fun and accessible for all

Role Overview:

We are seeking a creative and enthusiastic Social Media Specialist to enhance our client’s online presence, manage their social media channels, and lead their social media initiatives. Your role will involve creating compelling content, developing promotional campaigns, and collaborating with crypto influencers to increase interest in our client’s book, drive sales, and foster a lively online community.

Key Responsibilities:

• Develop and implement social media strategies, including the book launch campaign, across multiple platforms (Instagram, Twitter, Facebook, TikTok, LinkedIn, etc.)
• Create and share engaging, educational content appealing to both children and adults.
• Design and execute promotional campaigns to boost book sales and enhance brand awareness.
• Oversee our social media channels and maintain the social media calendar.
• Support our website development team in managing website content.
• Collaborate with crypto influencers and manage user-generated content to extend our reach and promote our client’s book.
• Stay updated with social media trends and adjust strategies accordingly.
• Interact with our online community, promptly responding to comments and messages.
• Monitor and analyze social media performance metrics to improve future campaigns.

Qualifications:

• Proven experience in social media management and content creation.
• In-depth understanding of crypto, cryptocurrencies, blockchain, and Web3.
• Excellent English written and verbal communication skills.
• Creative mindset with a talent for storytelling and creating engaging content.
• Experience working with influencers and managing partnerships.
• Self-motivated with the ability to work independently and meet deadlines.
• Proficiency in social media analytics tools.