Edson Looking for Business Development Specialist at Hamilton, Ontario, Canada Full Time

The Business Development Specialist is an internal- outbound focused sales role that will represent Edson’s industry solutions to customers in diverse market segments and work to develop qualified prospects and project opportunities. This is an important internal – outbound sales role requiring outbound customer calls, email communication, digital / e-blast communication and even “warm” call introductions to qualify new business opportunities, follow-up / qualify trade show and website leads, effectively develop and mine existing / past customers, and support marketing and lead generation campaigns.

Responsibilities

• Proactively target, qualify, and develop sales opportunities for Edson’s packaging solutions utilizing direct calls, email, and marketing campaigns.
• Build rapport and develop strong relationships with diverse decision makers, including general manager, operations manager, or engineering manager, to qualify, develop, and grow new, existing, and past customer accounts.
• Follow up on and qualify customer interest in leads generated from trade shows, websites, and marketing campaigns.
• Collaborate with sales and internal departments to manage sales activities and assure customer needs are met for Edson products.
• Professionally represent Edson to new, existing, or past customers utilizing phone and email communication to support the growth of Edson products in the marketplace.
• Propose pricing and prepare sales quotes / proposals for Edson’s products.
• Coordinate and collaborate with internal departments on lead generation and marketing campaigns to generate calls and interest for Edson products to support pipeline development and sales growth.
• Achieve defined sales goals and quotas via an established sales process and plan.
• Communicate effectively with managers of successes and sales challenges or needs associated with new business generation.

Secondary

• Provide ideas and recommendations regarding customer needs and interests, competitive scenarios, and sales /marketing strategy to support company growth.
• Maintain and update CRM / database of customers, contacts, and prospective customers.
• Track and report on sales activities and call results for the effectiveness of outbound efforts and campaigns.
• Attend / participate in local, regional, or national industry trade shows, events and sales meetings as required.
• Stay up to date on Edson’s full product offerings to effectively explain product features, advantages and benefits.
• Stay up to date on sales skills, professional knowledge and self-training to maximize professional growth and advancement.

Qualifications

• ·College diploma or bachelor’s degree in business administration or marketing
• 5-7 years of experience in an internal, field, or technical sales role in a manufacturing environment.
• Strong ability to create customer rapport and relationships using various channels, e-campaigns, email, social networks and voice/direct customer engagement.
• Strong verbal and written communication skills.
• Strong skills in qualifying and influencing new business opportunities.
• Ability to work internally and collaborate with sales and internal departments.
• Strong technical aptitude and interest.
• Proficient in use of computers and software (Excel, Word, Microsoft Office, social media (LinkedIn) and CRM Software applications.