Who we are
The Demand Generation team is at the forefront of ELEVATE’s vision for helping companies sell more. We deliver to our Fortune Top 1000 Customers an outsourced, outbound lead generation function that ensures they meet their objectives every time.
We value teamwork, creativity, innovation, and flawless execution. We are thinkers, doers, storytellers, and problem solvers. Above all, we live by core timeless principles that cannot be trained and constantly deliver results.
What you will do
The ELEVATE Lead Development Associate is responsible for identifying correct decision-makers and securing highly qualified meetings over the telephone with C-Level Executives at the world’s largest and most prestigious companies.
This individual will provide a crucial link to connect with prospects & customers, build rapport, gather information, and identify opportunities that meet the minimum qualification criteria for our customer sales teams and ELEVATE.
You will work closely with multiple project program managers to execute personalized telephone and email outreach, on a range of highly complicated and cutting-edge solutions & products, that are key target account specific.
This role requires a passion to continually demonstrate the ability to exceed expectations & deliver above average results for both ELEVATE and our customers, focusing on highly strategic key accounts in many diverse industries, targeting different decision-maker roles(c-level and below) to enable growth in new buying towers and divisions.
Key Responsibilities
➢ Secure highly qualified appointments with senior decision-makers for our customers & ELEVATE sales teams
➢ Identify & gather information on qualified prospects & navigate company structures to connect with decision-makers
➢ Target and develop new business relationships through telephone calls & email follow up
➢ Effectively learn & communicate our customers’ value propositions
➢ Conduct and lead intelligent conversations to gather information & develop trust with decision-makers and influencers
➢ Develop and maintain strong relationships with prospects & their assistants
➢ Provide consistent, concise, accurate internal and external communication & feedback
➢ Rapidly identify & communicate trends & opportunities from information gathered
➢ Demonstrate an understanding of the technology and business environment and staying
educated
➢ Execute lead/demand generation strategies that include inbound/outbound sales and
marketing campaigns and initiatives
➢ Work collaboratively in both a team environment and independently. Provide consistently,
concise, accurate, and timely hourly/daily activity reports
➢ Adhere to correct time allocation to projects & ensure accuracy of timesheets
➢ Constantly deliver and achieve key performance requirements for each project
➢ Collaboratively work with the sales, marketing team, and leadership to develop lead
generation strategies to generate lead opportunities with key customer accounts
➢ Assist in preparing concise, targeted proposals and contracts
➢ Initiate and participate in new business pitches with the sales team and subject matter experts
and own follow-through with the lead prospect
➢ Leverage key account information to establish trust and relevance within large multidivisional
accounts
➢ Demonstrate an understanding of the technology and business environment and staying
educated with key customer accounts
Who you are
You are a highly skilled & charming sales and marketing professional, that has experience in driving
outbound telephone appointment setting programs in a highly professional B2B industry. You are part
entrepreneur, part executer. You have led the charge in communicating stories around products or
services that are exciting and enticing to customers in both verbal and written forms. Aside from being
a master communicator, you are passionate about gaining knowledge in numerous business areas,
then utilizing different approaches and technologies to achieve the business results. You interact with
all levels of a company structure easily and can influence across the board by linking key information.
➢ Empathetic, supportive, encouraging, and nurturing disposition
➢ Strong interpersonal, relationship-building, and listening skills, with a natural, effective
conversation style
➢ Hunger for knowledge & learning of new products, services & business
➢ Quick-witted professionalism to overcoming objections & understand technical and non-technical
subject matter
➢ A ‘can-do’, flexible and proactive approach to resolving problems and demands
➢ Excellent organizational skills, with extreme attention to detail, accuracy, and accountability
➢ Energy and passion for delivering results in a metric-driven environment
➢ Strong relationship-building skills and a commitment to customer service is required.
➢ Strong organization and time management skills are critical
➢ Strong logic & analytical approach to solving challenges
➢ Expertly link isolated customer information to leverage relationships and build trust
You will have held prior roles & have experience in:
➢ A fast-paced B2B environment targeting large corporations
➢ The ability to rapidly understand customer objectives and value propositions
➢ Providing data-driven metrics to ensure project success
➢ Understanding of different approaches between Account-Based Marketing, Inbound &
Outbound programs
➢ Implementing strategies for gathering accurate accounts & contact data for targeting key
decision-makers
➢ Communicating using personalized emails that increase conversion rates and address the
target’s pain points
➢ Utilization of best in class calling guides to structure conversations with decision-makers
➢ Entering data into a CRM & Marketing Automation systems – Salesforce, HubSpot, Marketo,
Eloqua in a consistent & structured format
➢ Working with a multi-disciplined team in a rapidly changing environment
Who you will work with
Our team works with the world’s most prestigious and forward-thinking companies to help them sell
more! Our customer base is diverse, from technology to professional services, to commercial real
estate. We work closely with our customer sales, marketing, and digital teams to help them launch into
new markets, new geographies, and new products. What we do impacts them greatly, their companies,
their goals, and their successes. We take that seriously.
Why ELEVATE?
At our core, we have a team of outstanding, smart, and passionate people, who care about getting the
best out of each other. Our people are our number one priority; we take the time to recruit the
brightest minds in the business and invest greatly in their development, making sure they constantly
progress. Our ethos is, as ever brutally simple – we hire for the skills that cannot be trained and if you
look after your people, then the work will be exceptional. Ultimately, we are many individuals, many
cultures, many specialisms. One core, one team, one adventure.
Colorful hair? Don’t care. Tattoos? Show off your ink. Like polka dots? That’s cool. Pop culture geek?
Many of us are. Be you, with us!
www.thinkelevate.com
Posting Date Feb 28, 2022 Job Number 22029651 Job Category Sales & Marketing Location W Toronto, 90 Bloor Street East,...
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