The Opportunity
We have a fantastic opportunity for a Marketing Coordinator to join our company.
What does a Marketing Coordinator do at Ideal Security?
With over 300 products in our catalogue, we’re constantly balancing our time between managing the day-to-day and planning long-term marketing campaigns and product launches. The Marketing Coordinator is responsible executing day-to-day marketing functions to ensure that our customers and vendors have a consistent, relevant, and pleasant experience when they encounter our products and brand online or in person.
While a lot of people think marketing is something that happens effortlessly, there are a ton of minute details and redundant tasks that take place on a daily, weekly, and monthly basis that need to come together to produce initiatives that are successful in the market.
On a day-to-day basis, this translates to working on the following tasks
What’s awesome about the role (for the right person)?
This is an entry level marketing position. We are looking to bring in an individual to our team who wants to grow in marketing at Ideal Security.
In this role you’ll have the opportunity to
About you
There are four important skills required for this role
First, a love for writing is a must. While we don’t expect ad agency copywriting skill level, you need to be good at putting pen to paper. Creating instructions, product descriptions, and communicating details about projects to agencies and freelancers are part of the regular workload of our department.
Secondly, you’re organized to a T. You’ll be working on a lot of detail-oriented tasks so being organized is a key asset to keeping all your ducks in a row and your sanity in check. At Ideal Security, we stay organized with the project management tool ASANA, so prior experience with this tool or a similar one will surely pique our interest in your candidacy.
Thirdly, you can see things from a customer perspective. While prior marketing experience is not required, you need to be able to create and execute projects with an understanding that you are not the customer. This shift in perspective has a substantial impact on how you approach tasks. It affects everything from how product titles are written to which images are selected for social media.
Lastly, technology is your good friend. Whether it’s digging around in our marketing automation tool; testing a new upload feature on the website; or deploying content on social media – from stories to reels or just a simple post – you approach technology like it’s a playground to test and try new things and have a mindset that anything that breaks can be fixed (most of the time).
Other Key Requirements
Bonus points
Who are we?
Ideal Security is a third-generation family business with a 60-year foundation. Our team today consists of 10 in the office (hybrid work model) plus 4 in our warehouse (in Ontario). Most of the team has been with the company more than 15 years. We are laying the groundwork for the future in a rapidly evolving environment. Our primary targets for growth right now are diversification into new product markets and building out core competencies in marketing and sales with a focus on digital.
We offer benefits such as
We expect all our people to actively live and demonstrate our core values of Trust, Team, Collaboration, Ownership, and being Dynamic
How to apply
If this sounds exciting to you, make sure to provide a cover letter that begins with the specific statement “I can see myself in the role of Marketing Coordinator at Ideal Security because…” and includes at least one example of professional experience and how it relates to this position. Send your application, including cover letter and CV to: Lisa Griffiths, Marketing Director, careers at idealinc.com
Job Type: Full-time
Salary: $40,000.00-$50,000.00 per year
Benefits:
Schedule:
COVID-19 considerations:
We’re a small team with closed offices. Mask wearing is mandatory at all times in all areas outside personal offices. Hand sanitizer is required whenever leaving or returning from outside. If an employee feels unwell, they must work from home.
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