Interior Health Authority Looking for Social Media Consultant at Kelowna, British Columbia, Canada Full Time

What We Offer

• An attractive remuneration package
• Excellent career prospects
• Employer paid training/education
• Employer paid vacation starting at 4 weeks (20 days)
• Medical Service Plan
• Employer paid insurance premiums
• Extended Health & Dental coverage
• Municipal Pension Plan
• Work-life balance

How Will You Create An Impact

The Social Media Consultant works as a member of the Interior Health’s (IH) Corporate & Digital Content Team to strategically create social media content and digital engagement across multiple channels that informs and engages external audiences on key platforms, including Twitter, Facebook and LinkedIn.

The Consultant is responsible for aiding with strategic and tactical brand buildingand is the subject matter expert on all digital matters.The Consultant will develop and execute a fully-integrated social media channel plan designed to grow follower base, foster and optimize engagement, measure success, and align with Interior Health’s organizational and communications priorities across multiple platforms while reflecting IH’s values and goals.

The Consultant works collaboratively with Communications & Culture Portfolio members, along with other operational experts across the IH organization, to bring to life Corporate & Digital content through a number of mediums. As the Consultant, you will have expertise into social media trends, functions and best practices. You are relationship-focused and build trust through collaboration and best-in-class execution with internal and external partners.

What Will You Work On

• Acts as the Communications Consultant subject matter expert for Interior Health social media.
• Works to understand and translate internal and external communication needs into social media content, and provide guidance on effective content creation strategies for the broader Coporate & Digital Content Team that will help inform IH’s key audiences, respond to, and get in front of issues management, and articulate organizational messages.
• Develops and executes channel strategies for key IH social media platforms, including Facebook, Twitter, YouTube, and LinkedIn, as well as other emerging plaforms.
• Leads all aspects of social listening (monitoring) so IH can deliver on its Mission, Vision and Values and support our promise to work and partner for the health and wellbeing of everyone in the B.C. Interior.
• Owns and manages the IH social media content calendar from priorities to execution, including collaboration with Communications & Culture Portfolio on concepts, integration and impact.
• Ideates, writes, edits and/or creates “shareable” content, distribute content on appropriate platforms and measure the results of social marketing activity.
• Educates the organization with thought-leadership on social and digital trends
• Develops and maintains brand voice to drive positive engagement and mitigate external issues through the appropriate forums and processes.
• Partners with IH operational teams to ensure social media execution aligns to key business priorities and opportunities.
• Responsible for proactive and reactive social listening and tracking against brand health, competitor activity and other key brand pillars.
• Provides on-call (after hours) coverage according to Portfolio schedule.
• Collaborates with other Portfolio members, as required, to coordinate and execute assigned tasks, ensuring that service delivery is seamless for clients and deadlines are met.
• Seeks out opportunities to increase technical communications and engagement skills and awareness of best practices, industry standards, etc., and to share key learnings with Portfolio.

Interior Health strives to create an environment where you enjoy the work you do, the place where you work, and the people around you. Together, we create great workplaces. Apply today!

Honouring Interior Health’s commitment to Truth and Reconciliation and the Declaration on the Rights of Indigenous Peoples Act (DRIPA), and Pursuant to Section 42 of the BC Human Rights Code, preferential consideration and/or hiring will be given to qualified applicants who self-identify as Aboriginal (First Nations, Métis, or Inuit).