Who is POD Marketing?
POD Marketing is a full-service digital marketing agency that offers clients a wide range of marketing solutions. Unlike other agencies, we specialize in 5 specific industries, which makes us true experts in both digital marketing and the industries we serve.
While we are committed to our clients, our number 1 priority has and always will be our employees. We believe this employee-obsessed approach is the biggest contributor to our company’s growth. In only 7+ years, we’re now working with over 200 clients across North America, which would not have been possible without employing a talented team of over 80 employees.
Office culture is not about having a beer fridge or a ping-pong table (but yes, we have those too), it’s about how being at work makes you feel. We asked our staff and here are some of the things they said they loved most about working at POD Marketing: They feel accepted for who they are, supported, challenged, enjoy the flexibility of being able to work from home, the open lines of communication with every member on the team including upper management, having physiological safety, and are energized by the opportunities to grow, develop and progress their careers.
To learn more about our culture, visit the POD Marketing YouTube channel and check out our reviews on Glassdoor.
We are looking for a full-time Sales Administrator to join our team. If this sounds like a position that you would be interested in, please read the job description below.
Role Overview & Responsibilities
The digital marketing specialist will have 2 – 5 years of hands-on experience developing and managing advertising campaigns on platforms including Google, Facebook, Instagram, LinkedIn and Microsoft Bing Ads.
The ideal candidate is results-oriented and data-driven performance marketer with demonstrated experience managing multiple paid advertising campaigns. You take a customer-centric approach, and you’re passionate about doing what’s right for our customers and brand. You are highly analytical and count A/B testing, optimizing customer acquisition costs, and analyzing campaign performance among your core competencies. You likely have some deep experience in a few marketing channels, and have the aptitude to learn new channels quite quickly.
Most importantly, you are eager to roll up your sleeves to find opportunities and efficiencies in a fast-moving company at the forefront of digital marketing.
You will:
Plan, develop, build, manage and optimize all digital advertising solutions including but not limited to Pay-Per-Click (PPC), Online Display and Social Media Ads
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
Track, report, and analyze website analytics, Pay-Per-Click (PPC) initiatives and social media campaigns
Generate necessary codes that will be placed on a client’s website to measure conversions.
Collaborate with internal teams (Marketing Science, Sales, Web Dev, Social Media, Content, SEO, etc.) to manage accounts and execute client specific marketing roadmaps
Experience & Skills
Must Have:
Bachelor’s degree in marketing/business or related field
2 – 5 years of SEM experience and success managing Pay-Per-Click (PPC) campaigns across Google
1 – 2 years of experience setting up analytics and conversion tracking codes on client websites (Google Analytics / Google Tag Manager)
Up-to-date with the latest trends and best practices in search engine marketing
In-depth experience with bid management tools
Experience with website analytics tools
Strong analytical skills and experience generating SEM reports (Excel, Google Sheets, Google Data Studio)
Familiarity with A/B and multivariate experiments
Analytical and data driven mindset
Ability to manage multiple projects and deadlines
Nice to Have:
Post-secondary degree in STEM
Mentorship and training experience
Advanced knowledge of Google Analytics and Paid Advertising (Google, Bing, Facebook/Instagram)
Basic knowledge of SEO
Prior agency experience (like a real agency, not a one-person “agency”)
Self-driven projects (websites/blogs/data science)
Compensation:
42,000-57,000 annually based on experience & qualifications
Full health and dental benefit package
This person should have passion above all else. They are a person who wants to grow their career, not just find a job.
What’s in it for you?
Competitive Salary & Health benefits
Three weeks vacation & three wellness days per year, which we sincerely hope you enjoy!
Company funded team building activities & group events
Fully stocked fridge (think snacks, wine, beer and lots of fun non-alcoholic options)
Fun office environment & very active ping pong table
Employee-led interest groups (called MyPODs – book club, wine club, fitness club, POD soccer team, board game club, weekly spin classes & many more). There is something for everyone, no matter what you are interested in.
Professional development & training budget. We love growing with you and believe that if you bring the fire to learn, grow and develop in your role, we will be there to support you every step of the way
We are a fast-growing company with lots of opportunities to grow (we’ve grown over 100% last year and don’t plan to slow down)
Flexible work schedule and work from home opportunities
How to Apply
At POD, we believe “that most job requirements and conceptual knowledge are easily trainable. But you can’t teach drive, ambition, or passion.” (Take a look at this article, Finding Your Unicorn, written by our President, Kevin Wilhelm). Our hiring managers consider alignment with our core values and passion for our company culture to be as valuable as experience and education.
After reading this job description, we want you to ask yourself:
Am I the exact right person for this role?
Do I align with POD’s core values and culture?
If you’ve answered yes to both questions, we want to hear from you! Here are a few easy steps that will help us get to know you better.
Ensure your professional resume is up to date and highlights some of the key points we are looking for.
Create an engaging and personalized cover letter for us to read. If you don’t include a cover letter, you will NOT be considered for this role. Video cover letters are given extra attention.
Apply through our website (https://www.podmarketinginc.com/careers/)
All successful candidates will be contacted via email to discuss next steps. We appreciate all applications and wish you all the best of luck.
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