Sr Mgr Digital Marketing
At Rogers, the entrepreneurial spirit is part of our DNA. Our Rogers Business teams help foster and grow the Canadian economy by supporting businesses of all sizes. From small to large-scale enterprises, our teams help deliver innovative technology, network services, and a suite of solutions to help them succeed. We offer Canada’s largest and most reliable 5G network for our customers and are proud leaders in wireless private networking and IoT! We continuously expand and evolve our networks, invest in new technology capabilities, and invest in our people to serve our business customers and their communities.
Come play a key role in driving the future of business innovation in Canada. We are looking for team members with a passion for delivering industry-leading value to customers and supporting businesses in the communities where we live and work.
Are you up for the challenge? If so, consider the following opportunity:
The Senior Manager, Digital Marketing will lead the team accountable for creating digital marketing campaigns and promotions for Rogers Business. This individual will work cross functionally with other team leaders and members from Marketing, Product, Sales and Digital Technology organizations.
What you will be doing:
Digital Marketing:
Accountable for digital marketing strategy for Rogers Business
Social media strategy and execution
Deliver programs to create value from the Marketing technology roadmap
Management and execution of digital marketing campaigns for all channels
Participation in creating and delivering overall digital customer experience strategy
Performance metrics and campaign analysis to deliver constant improvement
Optimizing marketing campaigns, including email marketing, social media and digital advertising
.com strategy and execution
Accountable for web site strategy and roadmap
Merchandising Business services
Customer journeys and nurture for web visitors
Strategies to drive traffic to the website
Driving sales leads through all digital channels
Program to drive constant improvement for customer experience and sales results
What you bring:
A love for collaboration and working in a team first environment
Passion, energy and always a respect for others
Ability to work in a professional, fast-paced environment managing shifting priorities
Proven knowledge and experience in digital and social media
Strong attention to detail and project management skills
A minimum of 5 years of digital campaign management and performance marketing experience
B2B experience preferred
Schedule: Full time
Shift: No Selection
Length of Contract: No Selection
Work Location: 333 Bloor Street East (824), Toronto, ON
Travel Requirements: Up to 10%
Posting Category/Function: Marketing & Marketing Communication
Requisition ID: 286996
What makes us different makes us stronger. Rogers has a strong commitment to diversity and inclusion. Everyone who applies for a job will be considered. We recognize the business value in creating a workplace where each team member has the tools to reach their full potential. At Rogers, we value the insights and innovation that diverse teams bring to work. We work with our candidates with disabilities throughout the recruitment process to ensure that they have what they need to be at their best. Please reach out to our recruiters and hiring managers to begin a conversation about how we can ensure that you deliver your best work. You matter to us! For any questions, please visit the Rogers FAQ (https://performancemanager4.successfactors.com//RCI/Rogers_Recruitment_FAQ.pdf) .
Posting Notes: Sales & Marketing
Location:
Toronto, ON, CA
Being a Rogers team member comes with some great perks & benefits including:
· Health & well-being benefits
· Donation matching
· Paid time off for volunteering
· Wealth Accumulation including: Pension plan & Employee stock options
· Generous employee discounts
· Leadership development, Mentorship, and Coaching programs
*available for full-time and part-time permanent employees, some restrictions apply
Looking for career guidance and inspiration?
Catch up on the latest episodes of For the Love of Work (https://fortheloveofwork.ca/) podcast with Dr. Sonia Kang.
Job Segment: Project Manager, Advertising, Telecom, Telecommunications, Network, Technology, Marketing
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