LOCATION: Centennial Auto Sport & Tire – Summerside/ Charlottetown, Prince Edward Island
HOURS: Full time, 40 hours per week.
WAGES: $45,000- $60,000 salary per year + benefits (negotiable based on experience)
THE PERFECT FIT:
Our Marketing Strategist position involves a variety of tasks, including (but not limited to) developing marketing campaigns, sales/service campaigns, creating a yearly marketing plan/schedule and performing market research. If you are a self-driven, creative, organized, goal-oriented professional, we would like you to be part of our team and share innovative ideas to achieve our targets.
APPLICABLE SKILLS/QUALIFICATIONS:
The candidate must have a valid driver’s license.
Positive attitude who can work well with minimal supervision.
Exceptional attention to detail.
Motivated – looking for an employee who takes pride in their work.
Experience with office applications such as Photoshop, design or copywriting would be considered an asset.
Experience in the power sports or automotive industry would be considered an asset.
Some training will be provided.
MAIN JOB TASKS & RESPONSIBILITIES:
Reports to the Director of Marketing.
Develops campaigns, oversees and manages vendor relationships for digital and traditional media.
Works closely with the marketing team, as well as the Sales and Service Managers of each store to help achieve their monthly objectives.
Ensures exceptional quality of all marketing materials.
Develops and maintains a marketing calendar/schedule each year.
Monitors the ways that each particular campaign is exposed to the public and ensures that all PMA (Primary Marketing Area) guidelines and brand guidelines are followed.
Monitors and supports, advertising and marketing activities, to ensure the right message is delivered for the company and/or product and/or service.
Tracks marketing spend and activities.
Submits marketing invoices for coop each month and tracks coop returns/fund balance.
Analyze sales and marketing metrics.
Forecast market trends.
Research market to identify new opportunities.
Ensure brand consistency through all marketing channels.
WHY WORK WITH CENTENNIAL:
Customer-centered, team-oriented staff.
Professional training and development.
Employee/other partner discounts.
Career advancement.
It’s an exciting time to be working with Centennial Auto Group. We are a growing company which operates five new vehicle dealerships, six Carstar collision centers, and two Powersports stores in PEI, New Brunswick and Nova Scotia. Throughout 2019, Centennial Auto Group is celebrating its 40th anniversary.
Anyone who can legally work in Canada can apply for this job. If you are not currently authorized to work in Canada, the employer will not consider your job application.
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