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POSITION AVAILABLE: Director of Sales & Marketing
REPORTS TO: General Manager
LOCATION: Niagara-on-the-Lake
ADDRESS: 524 York Road, Niagara-on-the-Lake, ON L0S 1J0
Meet Holiday Inn Express & Staybridge Suites Niagara-on-the-Lake, the areas first dual-branded, modern new hotel at the gateway to EVERYTHING Niagara! We are looking for a dynamic Director of Sales & Marketing to join our team and embark on an exciting career.
Description
What’s your passion? Whether you’re into exploring the Niagara Culinary Trail, binge watching Season 8 of Game of Thrones, pet photography or board games, at Holiday Inn Express & Staybridge Suites Niagara-on-the-Lake and Vrancor Group, we’re interested in YOU. We employ people who apply the same amount of care and passion to their jobs as they do their hobbies: people who put our guests at the heart of everything they do. And we’re looking for more people like this to join our friendly and professional team. This role is responsible for developing and implementing the total sales and marketing strategy of our exciting, new dual-hotel complex.
In this important role, you will lead the day-to-day activities for yourself and the sales team in order to plan, organize, and execute innovative and effective sales strategies to generate increased awareness and business for both globally recognized branded hotels. By demonstrating a “lead by example” attitude and management style, you will be responsible for developing new accounts, and ensuring that both hotels are successfully launched across multiple business segments. You will develop and maintain relationships with key clients in order to produce group, business transient and leisure guests. You will create and implement hotel-level tactical sales plans; analyze current/potential market and sales trends and coordinate all activities to increase revenue and market share. The Director of Sales & Marketing will also develop and maintain good relationships with officials and representatives of local community groups and companies, and attend out-of-town conventions and trade shows to promote new business and increase sales for both hotels. Additional requirements include a passion to respond quickly and effectively to inquiries for group guestroom blocks, business travel RFP’s and self-confined meeting or extended stay projects. You will contribute significantly in weekly IHG-led Revenue Management meetings to ensure that revenues are maximized through expert rate and inventory management practices. You will play a key role to assist the General Manager in development of Sales & Marketing Plans and Budgets. You will also lead efforts to fully align with IHG’s Global Sales & Marketing teams to maximize brand benefits. Along with Vrancor’s Regional Marketing Manager, you will have a lead role in creating and maintaining highly compelling on-and-off-line campaigns for both hotels, delivered through best-in-market websites, various e-Channels, display ads, local partnerships and sales collateral materials.
Qualifications
· High School Diploma (University degree in related field preferred)
· 3-5 years’ experience in a Hotel Sales leadership position with direct reports
· Excellent telephone skills, ability to handle multiple tasks with strict deadlines in a fast paced, dynamic work environment
· High proficiency in MSWord, Excel & Outlook.
· Knowledge of Opera PMS and extended stay sales strategies are also valued.
· Essential elements of success include strong organizational skills, accuracy in document preparation and savvy digital online & social media skills.
· You must be able to travel to attend workshops, tradeshows, brand meetings, etc. You may be required to work nights, weekends and/or holidays as needed.
In return we’ll give you a competitive financial, bonus and benefits package that will include healthcare, dental, vision, disability and life insurance support. IHG Hotel discounts worldwide are available for you and your family, and the chance to work with a great team of people. Most importantly, we’ll give you the room to be yourself.
So, what’s your passion? Please get in touch and tell us how you could bring your individual skills to our exciting new Niagara-on-the-Lake development and Vrancor.
Apply…
To apply for this posting please submit a copy of your resume and cover letter.
Vrancor Hospitality is an equal opportunity employer and we would like to thank all applicants for their interest. Only those applicants under consideration will be contacted. For additional information on our organization, please visit us at www.vrancor.com. Vrancor Hospitality would like to hear from all interested candidates; accommodations are available throughout the recruitment process and the duration of employment.
Vrancor Hospitality is committed to accommodating applicants’ needs in accordance with the Accessibility for Ontarians with Disabilities Act (AODA) and under the Ontario Human Rights Code throughout the selection process. If you require a disability–related accommodation to participate in the recruitment process.
Job Type: Full-time
Education:
- Secondary School (required)
Experience:
- Hotel Sales: 3 years (required)
Willingness to travel:
