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The Marketing Strategist is responsible for developing and executing strategies to increase brand awareness and drive customer demand. This includes creating and managing campaigns, analyzing customer data, setting marketing goals, and developing digital strategies. The Marketing Strategist will also be responsible for measuring the effectiveness of campaigns, developing key performance indicators (KPIs), and optimizing campaigns for maximum ROI.
Responsibilities:
- Gather, analyze and interpret qualitative and quantitative data to inform marketing decisions
- Develop reporting and analysis of campaigns, products, markets, customers, pricing and other areas of the business
- Perform market research to identify customer needs and trends in order to inform marketing strategy
- Analyze customer segmentation data and identify opportunities for targeting specific consumer groups
- Monitor competitive landscape and provide insights into competitor activities
- Measure the effectiveness of marketing campaigns using metrics such as ROI
- Developing marketing strategies to meet business objectives
- Identifying target audiences and creating tailored messaging to reach them
- Analyzing customer data to gain insights into customer behavior
- Coordinating with other departments (e.g., sales, creative) on marketing initiatives
- Staying up to date with industry trends and best practices
- Managing budgets and forecasting return on investment (ROI)
Our team is seeking individuals for an immediate start.
Incentives:
- Company phone & computer
Additional Programs Available on an Opt-In Basis:
- Company Google Review Race
- 3% RRSP Matching Program
- Medical Benefits & Life Insurance
- Team Member Life Engagement Program
- Vacation & Sick Time Policy
About Mosaic Home Services Ltd.
Mosaic Home Services Ltd. helps entrepreneurs in the home improvement sector who are exceptional in their craft, their potential, and their enthusiasm to grow franchisable business models.
With 8 local businesses under the Mosaic name, Mosaic is a diverse group of professionals that are passionate about mentoring entrepreneurs, developing leadership skills, and growing their businesses with the big hairy audacious goal of becoming Canada’s Largest Home Improvement Franchise Network.
Mosaic exists to deliver value to homeowners, property managers, and commercial contractors through a group of franchisable independently managed brands focused on improvement and maintenance services. Having a diverse portfolio of brands in the home improvement industry allows our team at Mosaic to have the experience, expertise, and knowledge to make sure that each project gets done right. A one-stop solution to homeowners seeking home improvement products and services, working with a Mosaic brand means that the homeowner is guaranteed a high-quality, professional, and safe experience.
How to Apply
If you’re looking for a position where you will have the opportunity to work in a learning culture and where you can directly contribute to the success of a common goal, then Mosaic Home Services is for you.
Please submit a cover letter, resume, and portfolio in your application.
