About the Role
Embark on a journey where your words make a difference! At PulsePoint Media Inc., we’re in search of a Article Writer to help us provide engaging website and blog content for our clients in Montreal. Your role goes beyond merely filling pages with words; you’ll be the architect of our voice, constructing content that propels our brand and our clients toward digital excellence.
PulsePoint Media Inc., a leading digital marketing company, is seeking a talented and creative Content Marketing Writer to join our dynamic team. If you have a passion for crafting compelling and engaging content that drives results, we want to hear from you. As a Content Marketing Writer at PulsePoint Partners, you will play a crucial role in developing content strategies, producing high-quality written material, and contributing to the overall success of our clients’ digital marketing campaigns.
Key Responsibilities:
Produce high-quality, engaging, and SEO-optimized content for various digital platforms, including blogs, websites, social media, and email campaigns.
Develop a deep understanding of client objectives, target audience, and industry trends to create content that resonates and converts.
Content Strategy:
Collaborate with the marketing team to develop and execute content strategies aligned with client goals and brand voice.
Conduct thorough research on industry trends, competitor activities, and keyword analysis to inform content planning.
Copywriting:
Craft persuasive and compelling copy for advertisements, landing pages, and other promotional materials.
Ensure consistency in messaging and brand voice across all written content.
Editing and Proofreading:
Edit and proofread content to ensure accuracy, clarity, and adherence to brand guidelines.
Collaborate with cross-functional teams to refine content and incorporate feedback.
Collaboration:
Work closely with graphic designers, SEO specialists, and other team members to create integrated and cohesive marketing campaigns.
Collaborate with clients to understand their business goals and incorporate their feedback into content development.
Analytics and Optimization:
Use data-driven insights to measure the performance of content and make recommendations for optimization.
Stay up-to-date on industry best practices and emerging trends in content marketing.
Qualifications:
Bachelor’s degree in Marketing, Communications, English, or a related field.
Proven experience as a content writer, preferably in a digital marketing or agency setting.
Strong portfolio showcasing diverse writing styles and successful content campaigns.
Exceptional writing, editing, and proofreading skills.
Familiarity with SEO best practices.
Proficiency in content management systems (CMS) and social media platforms.
Excellent communication and collaboration skills.
Benefits:
Competitive salary commensurate with experience.
Opportunities for professional development and growth.
Flexible work schedule and remote work options.
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