Log In
Sign Up
At The Value Builder System™, our goal is to change the world for the better. Today, small business owners work their entire lives only to earn pennies on the dollar when they sell their business. Our mission is to make a positive difference for one million small business owners by the year 2030.
What You’ll Do: (Job Description)
The mission of this role is to grow Built to Sell Radio from roughly 30,000 downloads per month to 100,000+ downloads per month by January 2023.
What is Built to Sell Radio?
Built to Sell Radio is a podcast inspired by the bestselling book, Built to Sell: Creating a Business That Can Thrive Without You which both Inc and Fortune Magazine ranked one of their top picks for business owners in the year it was published. The book has been translated into 13 languages and enjoys more than 1,000 reviews on Amazon.
Built to Sell Radio was launched in 2015 and has almost 2 million downloads lifetime and averages around 30,000 downloads per month. The show features a new interview with a recently-exited founder each week and has a library of more than 300 past episodes. Built to Sell Radio was ranked by Forbes as one of their 10 best podcasts for business owners.
You will do this by: (The Day-to-Day Job)
You will “own” all aspects of Built to Sell Radio including:
Recruiting Guests: You will be responsible for all aspects of recruiting guests for the show including:
Researching potential guests that meet our criteria
Recruiting guests to agree to be on the show
Production: Working with our part-time audio and visual engineer, you will be responsible for the final product we publish including:
Overseeing all aspects of editing the show into a final product (you will need to direct the technical work, not do it)
Requesting edits of our audio and visual engineer
Intro and outro scripts
Selecting audio and visual effects
Promotion: You will be responsible for promoting the show. Your mission is to grow Built to Sell Radio from roughly 30,000 downloads per month to 100,000 + downloads per month by January 2023. Your specific marketing responsibilities will include:
Identifying clips to use to promote the show (creating the social assets and posting them is the responsibility of our marketing team)
Written description used to “sell” Built to Sell Radio subscribers on listening
Creating show notes
Advertising: You will be responsible for all aspects of advertiser relations including:
Negotiating with new potential advertisers
Creating advertising contracts
All advertiser communications
Pricing
Ensuring prompt payment of advertising fees
Is This You? (What We’re Looking For)
You’re a clear communicator. When it comes to any form of communication, you clearly and succinctly get the message across. You vary your style based on your audience and communication medium.
You’re gritty. You’ve got the drive and discipline to do the work. You thrive in the face of resistance and setbacks, pursuing every challenge with energy and ambition. You’re not expecting a clock-in-clock-out job.
You love a good process. There’s a saying that success is 1% idea and 99% execution, and that’s true for this role. This is a “doing” job, and you are detail-oriented and can establish a process to contribute to your success. You know how to establish a goal and map out the steps necessary to achieve the results.
You are very approachable. People love to talk with you, and you love meeting new people. You engage with individuals, regardless of their seniority and make everyone feel at ease. You can read people and know how to pivot to continuously build rapport.
You’re Business Savvy. You’re a business veteran. You understand how businesses grow, scale and make money. You understand pitfalls that separate mediocre businesses from those that make it all the way.
You’re bursting with creativity and innovation. You’re always coming up with new and unique ideas and get them to market. You have skilled judgment and can project how potential ideas will play out.
Attributes and Experience of the Successful Candidate (Who you are):
Five + years as a talk show producer on either television, radio or long format podcast with at least two of those five years producing a business show
Exceptional written and oral communication skills
Fun and upbeat personality i.e. come “batteries included”
Marketing/Promotional/Communication experience
Communications or Journalism degree (nice to have)
Do You Believe What We Believe? (Our Values)
We believe in having a growth mindset, tackling challenges with our glass three-quarters-full attitude.
We believe in doing the important things first.
We believe in being professional. We own up to mistakes. We’re allergic to people who make excuses.
We believe that opinions are cheap. We’re metrics people. Data is the raw material of true insight.
Why You’ll Love It Here (5 Reasons to Join)
Play a Role in Doing Right: you’ll be able to look back on your career and know that you played a part in righting a wrong in a world today by helping level the playing field for owners as they approach their exit.
Get in early. The Value Builder System™ is growing 20-30% per year. A rising tide lifts all boats, and you will be joining a dynamic, growing company and your career growth will accelerate much faster than if you chose to work for a larger, more established business where your career growth is limited to tiny steps on a well-worn career path.
Learn. One of our four values is to embrace a growth mindset, which is all about taking risks, learning and growing. Learning is not only encouraged; it’s hard-wired into our culture. Join a big company and your learning curve will be gradual, join The Value Builder System™ and the curve steepens considerably. At The Value Builder System™, you’ll be encouraged to take risks and try new things rather than petition management for permission to act.
Be Safe. When you work for a big company, you’re a number on a spreadsheet, and when that company changes strategy, hundreds of employees can be let go regardless of their performance. The Value Builder System™ is a meritocracy where high performance is your ultimate job security. You’ll never be let go by some arbitrary decision behind a boardroom door. As a high performer in the company’s revenue growth jet stream, at The Value Builder System™, you are in control of your destiny.
Be part of something special. Company founder John Warrillow wrote Built to Sell: Creating. Business That Can Thrive Without You, which was named by Fortune Magazines one of the ten best books for business owners in the year. The book inspired a podcast that has been downloaded more than 500,000 times and ranked by Forbes as one of the top 10 podcasts for business owners globally.
Our Offices: We are a Toronto-based remote company. Your role is expected to be performed from a remote “work from home” setting however travel for important meetings and/or events will be required from time to time.