What is Infrastructure? It is the roadways you rely on to safely get to Grandma’s house, it’s the potable water that comes out of your kitchen tap that you wash your family’s food with and it’s the energy that heats our homes and powers our digital lifestyles.
Every year, trillions of dollars are spent on all areas of infrastructure to maintain our quality life and move our economy forward. However, our infrastructure is no longer equipped to meet the needs of the future. We hear about infrastructure failures, whether bridge collapses, power blackouts, or water main breaks, every day in the news. Climate change and extreme weather events are disrupting the basic infrastructure we took for granted for years.
Citylitics is solving the hardest data problems in infrastructure while building the market & opportunity intelligence platform that enables a faster, more transparent, and more efficient infrastructure marketplace. We turn millions of unstructured documents into high value intelligence feeds and datasets that are available on an intuitive user experience. Our goal is to enable solution providers to connect with cities with relevant infrastructure needs in a faster and more digital way than historic market channels. As more companies adopt our platform, cities & utilities will be able to access solutions that deliver on the promise of moving towards a more resilient, sustainable, and equitable infrastructure future.
Who Are We Looking For?
As the Inbound Marketing Manager, you will play a vital role in driving our inbound marketing efforts, helping us reach our target audience and attract potential clients. Inbound marketing uses a variety of tactics across multiple channels, so campaigns inevitably differ. One campaign you might spend most of your time writing copy for landing pages, emails and blog posts. In another you will monitor social media accounts, work on automated workflows and manage CRM systems.
You will be responsible for our website, and social media execution. This includes creating, optimizing and managing our website, and developing content and engaging with followers for social media accounts (Citylitics and Founders). The ideal candidate will have a strong understanding of Inbound Marketing platforms for B2B and/or SaaS companies. Leveraging your “Growth Hacker” mindset on how to use them to reach and engage with target audiences and drive ROI. As a highly motivated individual who is passionate about innovative technologies and wants to contribute to making a positive impact on our communities.
What Will You Accomplish? / How You Will Make An Immediate Impact:
Requirements
Benefits
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