Ultramatic Canada Corporation Looking for Creative Director (PT) at Remote Full Time

We are looking for a creative leader to join our fast-growing organization: Someone who can push our creative boundaries, drive an emotional connection with our customers and elevate our organization!

What You Will Do:
Direct the overall creative strategy to build increased brand awareness of Ultramatic and increase our overall return on ad spend

Finetune our brand guidelines to support our corporate values, ensuring all internal and external digital executions adhere to the brand standards harmoniously

Articulate our brand look and personality for different customer avatars / segments

Develop create assets that promote our products and explain their benefits, for digital and print media as well as in-store merchandising

Be responsible for the creation of copy, graphic design, photography, advertisements, emails, and video – for use on our website, landing pages, ppc platforms, social media sites, print, SMS and TV

Oversee the marketing calendar and go-to-market plan for all product and category launches, promotions and campaigns

Periodically, lead the redesign and UX of our website, ecommerce flow, social media sites, and in-store customer experience

Lead process to recruit and evaluate creative vendors and new hires

Be the lead creative contact with our SEO, PPC and Website contractors and agencies

Participate in a cross-functional team that maps out the ideal customer journey for each customer avatar and articulates the value each customer segment seeks to receive from Ultramatic

Collaborate with cross-functional leaders in sales, operations, and finance to support their roles and identify synergies

Oversee the budget for creative services and advise stakeholders on the most effective use of the budget to achieve the objectives

Who You Are:
University/College degree in Marketing, Design or related field, with a diploma in Graphic Design

6+ years of art/creative direction experience in an agency or 8+ years in an internal creative department

Experience with brand building through creative ideation and technical execution

Demonstrated capabilities in creative software and copy writing (Figma, Sketch, Canva, Adobe creative suite, Indesign, Illustrator, Photoshop + Animate, Premiere and After Effects, Anyword, etc)

Media production experience (print, video, web, etc)

Team player who is not afraid to roll up their sleeves for any task

Excellent verbal and written communication skills

Must have an online portfolio for viewing

Organized self-directed and able to manage multiple and complex projects in a timely manner

Global awareness of visual trends

Experience in the furniture industry or with the senior demographic is a bonus

About Ultramatic Canada Corporation:
For over 35 years, Ultramatic is Canada’s leader in Adjustable Beds, Mattresses and Sleep Accessories.With over 200,000 adjustable beds sold since our beginning, we care deeply about improving people’s sleep. A good night’s sleep can impact your entire life: improving your health, mood, memory, and energy.With our exclusive Pillow-Tilt technology, exclusive NanoGel™ mattresses specifically designed for adjustable beds, you can rest assured that choosing Ultramatic is your high quality option.